The Social Media Guidebook is an all-encompassing guide to help financial advisors leverage social media in their practices.

We understand the difficulties financial advisors face in finding the time and resources to differentiate themselves in today’s digital world. This guide was created to educate and provide guidance in the following areas:

• Fitting social media into your firm
• The different platforms advisors can use
• Creating & implementing a strategy
• Capitalizing on your niche
• Content generation & the various resources available
• Expanding your network

We hope this guidebook equips you with the tools to implement social media into your practice.